ATTAINABLE LUXURY FOR THE ACTIVE MAN.
"After modeling professionally for over a decade and wearing every brand under the sun, my aim is to provide active men with effortless style through the simplicity of flattering fits, handsome designs & amazingly comfortable materials. It shouldn't be uncomfortable, outrageously expensive, or overly complex to be stylish. Welcome to attainable luxury for the active man."
– Weston Jon Bouchér
SHOP THE LOOK

Shop the look
Alastair Slim Fit Knit Polo
Sale price¥19,000
Havana Comfort Linen Slim Fit Pants
Sale priceFrom ¥16,600
Regular price¥23,700
![The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR](http://westonjonboucher.com/cdn/shop/files/VALEN_T7A4047-Edit_2f254664-6b5e-47e0-8ef7-1f0664b41345.jpg?v=1744209340&width=1080)
Shop the look
Havana Comfort Linen Slim Fit Pants
Sale priceFrom ¥16,600
Regular price¥23,700
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale priceFrom ¥16,100
Regular price¥22,900

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Hemingway Lightweight Slim Fit Cardigan
Sale priceFrom ¥11,600
Regular price¥16,600
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,800
Regular price¥6,400
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥7,900
Regular price¥19,800

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Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale priceFrom ¥11,900
Regular price¥19,800
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥7,900
Regular price¥19,800

Shop the look
Lightweight Slim Fit Sweater
Sale price¥15,800
Havana Comfort Linen Slim Fit Pants
Sale priceFrom ¥16,600
Regular price¥23,700

Alastair Slim Fit Knit Polo
Sale price¥19,000
Havana Comfort Linen Slim Fit Pants
Sale priceFrom ¥16,600
Regular price¥23,700
![The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR](http://westonjonboucher.com/cdn/shop/files/VALEN_T7A4047-Edit_2f254664-6b5e-47e0-8ef7-1f0664b41345.jpg?v=1744209340&width=1080)
Havana Comfort Linen Slim Fit Pants
Sale priceFrom ¥16,600
Regular price¥23,700
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale priceFrom ¥16,100
Regular price¥22,900

Hemingway Lightweight Slim Fit Cardigan
Sale priceFrom ¥11,600
Regular price¥16,600
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,800
Regular price¥6,400
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥7,900
Regular price¥19,800

Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale priceFrom ¥11,900
Regular price¥19,800
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥7,900
Regular price¥19,800

Lightweight Slim Fit Sweater
Sale price¥15,800
Havana Comfort Linen Slim Fit Pants
Sale priceFrom ¥16,600
Regular price¥23,700












![Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]](http://westonjonboucher.com/cdn/shop/files/VALEN-APEX-REY-ADDISON-MANDARIN-ECOMM7122-copy_15039371-630f-4ddd-aa51-b9aa5043aeaf.jpg?v=1744062713&width=1080)
![Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]](http://westonjonboucher.com/cdn/shop/files/THE-VALEN-SWEATER-WHEAT.jpg?v=1744209340&width=1080)










