
ATTAINABLE LUXURY FOR THE ACTIVE MAN.
"After modeling professionally for over a decade and wearing every brand under the sun, my aim is to provide active men with effortless style through the simplicity of flattering fits, handsome designs & amazingly comfortable materials. It shouldn't be uncomfortable, outrageously expensive, or overly complex to be stylish. Welcome to attainable luxury for the active man."
– Weston Jon Bouchér
SHOP THE LOOK

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Alastair Slim Fit Knit Polo
Sale price¥15,700
Vesper Cuff Men's Bracelet
Sale price¥6,800
Havana Comfort Linen Slim Fit Pants
Sale price¥20,400
![The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR](http://westonjonboucher.com/cdn/shop/files/VALEN_T7A4047-Edit_2f254664-6b5e-47e0-8ef7-1f0664b41345.jpg?v=1744209340&width=1080)
Shop the look
Havana Comfort Linen Slim Fit Pants
Sale price¥20,400
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price¥20,400
Regular price¥22,000

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Hemingway Lightweight Slim Fit Cardigan
Sale price¥16,400
Regular price¥20,500
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,300
Regular price¥6,500
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥20,100

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Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price¥14,800
Regular price¥17,200
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥20,100

Shop the look
Lightweight Slim Fit Sweater
Sale price¥14,100
Havana Comfort Linen Slim Fit Pants
Sale price¥20,400

Alastair Slim Fit Knit Polo
Sale price¥15,700
Vesper Cuff Men's Bracelet
Sale price¥6,800
Havana Comfort Linen Slim Fit Pants
Sale price¥20,400
![The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR](http://westonjonboucher.com/cdn/shop/files/VALEN_T7A4047-Edit_2f254664-6b5e-47e0-8ef7-1f0664b41345.jpg?v=1744209340&width=1080)
Havana Comfort Linen Slim Fit Pants
Sale price¥20,400
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price¥20,400
Regular price¥22,000

Hemingway Lightweight Slim Fit Cardigan
Sale price¥16,400
Regular price¥20,500
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,300
Regular price¥6,500
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥20,100

Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price¥14,800
Regular price¥17,200
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥20,100

Lightweight Slim Fit Sweater
Sale price¥14,100
Havana Comfort Linen Slim Fit Pants
Sale price¥20,400