
ATTAINABLE LUXURY FOR THE ACTIVE MAN.
"After modeling professionally for over a decade and wearing every brand under the sun, my aim is to provide active men with effortless style through the simplicity of flattering fits, handsome designs & amazingly comfortable materials. It shouldn't be uncomfortable, outrageously expensive, or overly complex to be stylish. Welcome to attainable luxury for the active man."
– Weston Jon Bouchér
SHOP THE LOOK

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Alastair Slim Fit Knit Polo
Sale price¥15,000
Vesper Cuff Men's Bracelet
Sale price¥6,400
Havana Comfort Linen Slim Pants
Sale price¥19,100
![The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR](http://westonjonboucher.com/cdn/shop/files/VALEN_T7A4047-Edit_2f254664-6b5e-47e0-8ef7-1f0664b41345.jpg?v=1734125993&width=1080)
Shop the look
Havana Comfort Linen Slim Pants
Sale price¥19,100
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price¥19,400
Regular price¥20,900

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Hemingway Lightweight Slim Fit Cardigan
Sale price¥15,600
Regular price¥19,500
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,100
Regular price¥6,100
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥19,100

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Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price¥14,100
Regular price¥16,300
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥19,100

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Lightweight Slim Fit Sweater
Sale price¥12,800
Havana Comfort Linen Slim Pants
Sale price¥19,100

Alastair Slim Fit Knit Polo
Sale price¥15,000
Vesper Cuff Men's Bracelet
Sale price¥6,400
Havana Comfort Linen Slim Pants
Sale price¥19,100
![The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR](http://westonjonboucher.com/cdn/shop/files/VALEN_T7A4047-Edit_2f254664-6b5e-47e0-8ef7-1f0664b41345.jpg?v=1734125993&width=1080)
Havana Comfort Linen Slim Pants
Sale price¥19,100
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price¥19,400
Regular price¥20,900

Hemingway Lightweight Slim Fit Cardigan
Sale price¥15,600
Regular price¥19,500
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,100
Regular price¥6,100
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥19,100

Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price¥14,100
Regular price¥16,300
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥19,100

Lightweight Slim Fit Sweater
Sale price¥12,800
Havana Comfort Linen Slim Pants
Sale price¥19,100