ATTAINABLE LUXURY FOR THE ACTIVE MAN.
"After modeling professionally for over a decade and wearing every brand under the sun, my aim is to provide active men with effortless sophistication & style through the simplicity of tapered, flattering fits, handsome cohesive designs & amazingly comfortable materials. It shouldn't be uncomfortable, outrageously expensive, or overly complex to be stylish. Welcome to attainable luxury for the active man."
– Weston Jon Bouchér
SHOP THE LOOK
Shop the look
Alastair Fitted Knit Polo
Sale price¥15,500
Vesper Cuff Men's Bracelet
Sale price¥6,700
Havana Comfort Linen Slim Pants
Sale price¥19,800
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Havana Comfort Linen Slim Pants
Sale price¥19,800
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price¥20,100
Regular price¥21,700
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Hemingway Lightweight Slim Fit Cardigan
Sale price¥16,200
Regular price¥20,300
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,200
Regular price¥6,400
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥19,800
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Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price¥14,600
Regular price¥17,000
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥19,800
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Lightweight Slim Fit Sweater
Sale priceFrom ¥13,000
Havana Comfort Linen Slim Pants
Sale price¥19,800
Alastair Fitted Knit Polo
Sale price¥15,500
Vesper Cuff Men's Bracelet
Sale price¥6,700
Havana Comfort Linen Slim Pants
Sale price¥19,800
Havana Comfort Linen Slim Pants
Sale price¥19,800
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price¥20,100
Regular price¥21,700
Hemingway Lightweight Slim Fit Cardigan
Sale price¥16,200
Regular price¥20,300
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,200
Regular price¥6,400
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥19,800
Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price¥14,600
Regular price¥17,000
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥19,800
Lightweight Slim Fit Sweater
Sale priceFrom ¥13,000
Havana Comfort Linen Slim Pants
Sale price¥19,800
Featured collection
TOPS
Untucked Tailored SLIM Fit Button-Up Shirt
Sale price¥14,000
Regular price¥15,500
Hemingway Lightweight Slim Fit Cardigan
Sale price¥16,200
Regular price¥20,300
SS Lightweight Sweater [SLIM]
Sale price¥10,200
Regular price¥11,700
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price¥20,100
Regular price¥21,700
Alastair Fitted Knit Polo
Sale price¥15,500
Ayden SLIM Lightweight Puffer Jacket
Sale price¥14,600
Regular price¥21,400
Apoc SS Slim Fit Training Tee
Sale price¥8,300
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,200
Regular price¥6,400
Featured collection
ACCESSORIES + MORE
Traveler Men's Large Luxury Toiletry Bag
Sale price¥7,200
Regular price¥14,900
Aspen Cashmere & Wool Waffle Knit Skullcap Beanie
Sale price¥9,200
Apex Vented Cross Training Hat
Sale price¥7,600
Vesper Cuff Men's Bracelet
Sale price¥6,700
Reversible Stainless Steel Pendant Leather Necklace
Sale price¥7,200
Gentleman's Cuff : Est Restock April 2025
Sale price¥8,000
Traveler Men's Large Luxury Toiletry Bag | Zipper Imperfections
Sale price¥4,000
Regular price¥14,900
Featured collection
SWEATERS
Lightweight Slim Fit Sweater
Sale priceFrom ¥13,000
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price¥20,100
Regular price¥21,700
Hemingway Lightweight Slim Fit Cardigan
Sale price¥16,200
Regular price¥20,300
Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price¥14,600
Regular price¥17,000
Lightweight Slim Fit Sweater - Imperfections
Sale price¥7,600
Regular price¥14,300
SS Lightweight Sweater [SLIM]
Sale price¥10,200
Regular price¥11,700
SS Mandarin Collar Knit Henley [FITTED]
Sale price¥10,200
Regular price¥12,500
Dune Ottoman Knit Luxury Hoodie w/Silk & Wool
Sale price¥20,900
Featured collection
TEES
Omen Hybrid Slim Fit Scoop Neck Tee w/Modal + Silk
Sale price¥9,200
Silas Raw Neck Slim Fit Tee
Sale price¥7,600
Isla V Neck Slub SLIM Fit Supima Tee [Made in USA]
Sale price¥8,300
Stone Wash Relaxed Fit Crew Neck Tee
Sale priceFrom ¥3,500
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom ¥3,200
Regular price¥6,400
SS Mandarin Collar Knit Henley [FITTED]
Sale price¥10,200
Regular price¥12,500
Apoc SS Slim Fit Training Tee
Sale price¥8,300
Alastair Fitted Knit Polo
Sale price¥15,500
Featured collection
BOTTOMS
Havana Comfort Linen Slim Pants
Sale price¥19,800
Interval Training & Leisure Joggers
Sale price¥14,000
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price¥19,800
Owen Comfort Fit Boxer Briefs
Sale price¥3,200