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ATTAINABLE LUXURY FOR THE ACTIVE MAN.

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ACTIVEWEAR

ATTAINABLE LUXURY FOR THE ACTIVE MAN.

"After modeling professionally for over a decade and wearing every brand under the sun, my aim is to provide active men with effortless sophistication & style through the simplicity of tapered, flattering fits, handsome cohesive designs & amazingly comfortable materials. It shouldn't be uncomfortable, outrageously expensive, or overly complex to be stylish. Welcome to attainable luxury for the active man."
– Weston Jon Bouchér

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Alastair Fitted Knit Poloslim-fit-polo-alastair-knit-weston-jon-boucher-1
Alastair Fitted Knit Polo Sale price354.00 NIS
(4.9)
The Vesper Cuff - WESTON JON BOUCHÉRThe Vesper Cuff - WESTON JON BOUCHÉR
Vesper Cuff Men's Bracelet Sale price152.00 NIS
(4.9)
Havana Comfort Linen Slim PantsThe Havana Comfort Linen Slim Pants - WESTON JON BOUCHÉR
Havana Comfort Linen Slim Pants Sale price452.00 NIS
(4.9)
The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR

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Havana Comfort Linen Slim PantsThe Havana Comfort Linen Slim Pants - WESTON JON BOUCHÉR
Havana Comfort Linen Slim Pants Sale price452.00 NIS
(4.9)
Save 36.00 NISValen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] Sale price459.00 NIS Regular price495.00 NIS
(4.8)

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Save 94.00 NISHemingway Lightweight Slim Fit CardiganHemingway Lightweight Slim Fit Cardigan
Hemingway Lightweight Slim Fit Cardigan Sale price369.00 NIS Regular price463.00 NIS
(4.9)
Save 7.00 NISUltra Soft Fitted Crew Neck TeeUltra Soft Fitted Crew Neck Tee
Ultra Soft Fitted Crew Neck Tee Sale priceFrom 73.00 NIS Regular price145.00 NIS
(4.9)
Ultra Soft Tapered Slim Fit Denim JeansUltra Soft Tapered Slim Fit Denim Jeans
Ultra Soft Tapered Slim Fit Denim Jeans Sale price452.00 NIS
(5.0)

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Save 54.00 NISRipley Crew Neck Cotton & Cashmere Sweater SLIMThe Ripley Crew Neck Cotton & Cashmere FITTED Sweater - WESTON JON BOUCHÉR
Ripley Crew Neck Cotton & Cashmere Sweater SLIM Sale price333.00 NIS Regular price387.00 NIS
(4.9)
Ultra Soft Tapered Slim Fit Denim JeansUltra Soft Tapered Slim Fit Denim Jeans
Ultra Soft Tapered Slim Fit Denim Jeans Sale price452.00 NIS
(5.0)
The Lightweight Slim Fit Sweater - Imperfections - WESTON JON BOUCHÉR

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Lightweight Slim Fit SweaterThe Lightweight Slim Fit Sweater - WESTON JON BOUCHÉR
Lightweight Slim Fit Sweater Sale priceFrom 297.00 NIS
(5.0)
Havana Comfort Linen Slim PantsThe Havana Comfort Linen Slim Pants - WESTON JON BOUCHÉR
Havana Comfort Linen Slim Pants Sale price452.00 NIS
(4.9)
Alastair Fitted Knit Poloslim-fit-polo-alastair-knit-weston-jon-boucher-1
Alastair Fitted Knit Polo Sale price354.00 NIS
(4.9)
The Vesper Cuff - WESTON JON BOUCHÉRThe Vesper Cuff - WESTON JON BOUCHÉR
Vesper Cuff Men's Bracelet Sale price152.00 NIS
(4.9)
Havana Comfort Linen Slim PantsThe Havana Comfort Linen Slim Pants - WESTON JON BOUCHÉR
Havana Comfort Linen Slim Pants Sale price452.00 NIS
(4.9)
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The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR
Havana Comfort Linen Slim PantsThe Havana Comfort Linen Slim Pants - WESTON JON BOUCHÉR
Havana Comfort Linen Slim Pants Sale price452.00 NIS
(4.9)
Save 36.00 NISValen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] Sale price459.00 NIS Regular price495.00 NIS
(4.8)
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Save 94.00 NISHemingway Lightweight Slim Fit CardiganHemingway Lightweight Slim Fit Cardigan
Hemingway Lightweight Slim Fit Cardigan Sale price369.00 NIS Regular price463.00 NIS
(4.9)
Save 7.00 NISUltra Soft Fitted Crew Neck TeeUltra Soft Fitted Crew Neck Tee
Ultra Soft Fitted Crew Neck Tee Sale priceFrom 73.00 NIS Regular price145.00 NIS
(4.9)
Ultra Soft Tapered Slim Fit Denim JeansUltra Soft Tapered Slim Fit Denim Jeans
Ultra Soft Tapered Slim Fit Denim Jeans Sale price452.00 NIS
(5.0)
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Save 54.00 NISRipley Crew Neck Cotton & Cashmere Sweater SLIMThe Ripley Crew Neck Cotton & Cashmere FITTED Sweater - WESTON JON BOUCHÉR
Ripley Crew Neck Cotton & Cashmere Sweater SLIM Sale price333.00 NIS Regular price387.00 NIS
(4.9)
Ultra Soft Tapered Slim Fit Denim JeansUltra Soft Tapered Slim Fit Denim Jeans
Ultra Soft Tapered Slim Fit Denim Jeans Sale price452.00 NIS
(5.0)
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The Lightweight Slim Fit Sweater - Imperfections - WESTON JON BOUCHÉR
Lightweight Slim Fit SweaterThe Lightweight Slim Fit Sweater - WESTON JON BOUCHÉR
Lightweight Slim Fit Sweater Sale priceFrom 297.00 NIS
(5.0)
Havana Comfort Linen Slim PantsThe Havana Comfort Linen Slim Pants - WESTON JON BOUCHÉR
Havana Comfort Linen Slim Pants Sale price452.00 NIS
(4.9)
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Featured collection

TOPS

Save 36.00 NISUntucked Tailored SLIM Fit Button-Up ShirtUntucked Tailored SLIM Fit Button-Up Shirt
Untucked Tailored SLIM Fit Button-Up Shirt Sale price318.00 NIS Regular price354.00 NIS
(4.9)
Save 94.00 NISHemingway Lightweight Slim Fit CardiganHemingway Lightweight Slim Fit Cardigan
Hemingway Lightweight Slim Fit Cardigan Sale price369.00 NIS Regular price463.00 NIS
(4.9)
Save 36.00 NISSS Lightweight Sweater [SLIM]The SS Lightweight SLIM Sweater - WESTON JON BOUCHÉR
SS Lightweight Sweater [SLIM] Sale price232.00 NIS Regular price268.00 NIS
(4.8)
Save 36.00 NISValen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] Sale price459.00 NIS Regular price495.00 NIS
(4.8)
Alastair Fitted Knit Poloslim-fit-polo-alastair-knit-weston-jon-boucher-1
Alastair Fitted Knit Polo Sale price354.00 NIS
(4.9)
Save 155.00 NISThe Ayden SLIM Lifestyle Puffer Jacket - WESTON JON BOUCHÉRThe Ayden SLIM Lifestyle Puffer Jacket - WESTON JON BOUCHÉR
Ayden SLIM Lightweight Puffer Jacket Sale price333.00 NIS Regular price488.00 NIS
(4.8)
Apoc SS Slim Fit Training TeeThe Apoc SS Slim Fit Training Tee - Weston Jon Boucher
Apoc SS Slim Fit Training Tee Sale price188.00 NIS
(4.9)
Save 7.00 NISUltra Soft Fitted Crew Neck TeeUltra Soft Fitted Crew Neck Tee
Ultra Soft Fitted Crew Neck Tee Sale priceFrom 73.00 NIS Regular price145.00 NIS
(4.9)
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Featured collection

ACCESSORIES + MORE

Save 177.00 NISTraveler Men's Large Luxury Toiletry BagThe Traveler - Men's Large Toiletry Bag - WESTON JON BOUCHÉR
Traveler Men's Large Luxury Toiletry Bag Sale price163.00 NIS Regular price340.00 NIS
(5.0)
Aspen Cashmere & Wool Waffle Knit Skullcap BeanieAspen Cashmere & Wool Waffle Knit Skullcap Beanie
Aspen Cashmere & Wool Waffle Knit Skullcap Beanie Sale price210.00 NIS
(5.0)
The Apex Vented Cross Training Hat - WESTON JON BOUCHÉRThe Apex Vented Cross Training Hat - WESTON JON BOUCHÉR
Apex Vented Cross Training Hat Sale price174.00 NIS
(5.0)
The Vesper Cuff - WESTON JON BOUCHÉRThe Vesper Cuff - WESTON JON BOUCHÉR
Vesper Cuff Men's Bracelet Sale price152.00 NIS
(4.9)
Reversible Stainless Steel Pendant Leather Necklace - WESTON JON BOUCHÉRReversible Stainless Steel Pendant Leather Necklace - WESTON JON BOUCHÉR
Reversible Stainless Steel Pendant Leather Necklace Sale price163.00 NIS
(5.0)
Sold outThe Gentleman's Cuff [Large] - WESTON JON BOUCHÉRThe Gentleman's Cuff [Large] - WESTON JON BOUCHÉR
Gentleman's Cuff : Est Restock April 2025 Sale price181.00 NIS
(4.9)
Save 249.00 NISThe Traveler - Men's Large Toiletry Bag - WESTON JON BOUCHÉRThe Traveler - Men's Large Toiletry Bag - WESTON JON BOUCHÉR
Traveler Men's Large Luxury Toiletry Bag | Zipper Imperfections Sale price91.00 NIS Regular price340.00 NIS
(4.0)
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Featured collection

SWEATERS

Lightweight Slim Fit SweaterThe Lightweight Slim Fit Sweater - WESTON JON BOUCHÉR
Lightweight Slim Fit Sweater Sale priceFrom 297.00 NIS
(5.0)
Save 36.00 NISValen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] Sale price459.00 NIS Regular price495.00 NIS
(4.8)
Save 94.00 NISHemingway Lightweight Slim Fit CardiganHemingway Lightweight Slim Fit Cardigan
Hemingway Lightweight Slim Fit Cardigan Sale price369.00 NIS Regular price463.00 NIS
(4.9)
Save 54.00 NISRipley Crew Neck Cotton & Cashmere Sweater SLIMThe Ripley Crew Neck Cotton & Cashmere FITTED Sweater - WESTON JON BOUCHÉR
Ripley Crew Neck Cotton & Cashmere Sweater SLIM Sale price333.00 NIS Regular price387.00 NIS
(4.9)
Save 151.00 NISThe Lightweight Slim Fit Sweater - Imperfections - WESTON JON BOUCHÉRThe Lightweight Slim Fit Sweater - Imperfections - WESTON JON BOUCHÉR
Lightweight Slim Fit Sweater - Imperfections Sale price174.00 NIS Regular price325.00 NIS
(4.8)
Save 36.00 NISSS Lightweight Sweater [SLIM]The SS Lightweight SLIM Sweater - WESTON JON BOUCHÉR
SS Lightweight Sweater [SLIM] Sale price232.00 NIS Regular price268.00 NIS
(4.8)
Save 54.00 NISSS Mandarin Collar Knit Henley [FITTED]SS Mandarin Collar Knit Henley [FITTED]
SS Mandarin Collar Knit Henley [FITTED] Sale price232.00 NIS Regular price286.00 NIS
(4.7)
Dune Ottoman Knit Luxury Hoodie w/Silk & WoolThe Dune Ottoman Knit Hoodie - WESTON JON BOUCHÉR
Dune Ottoman Knit Luxury Hoodie w/Silk & Wool Sale price477.00 NIS
(5.0)
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CLASSIC LOOK + MODERN FIT

THE PERFECT TEE.

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Featured collection

TEES

Omen Hybrid Slim Fit Scoop Neck Tee w/Modal + SilkOmen Hybrid Slim Fit Scoop Neck Tee w/Modal + Silk
Omen Hybrid Slim Fit Scoop Neck Tee w/Modal + Silk Sale price210.00 NIS
(5.0)
Silas Raw Neck Slim Fit TeeThe Silas Raw Neck Slim Fit Tee - WESTON JON BOUCHÉR
Silas Raw Neck Slim Fit Tee Sale price174.00 NIS
(4.9)
Isla V Neck Slub SLIM Fit Supima Tee [Made in USA]The Isla V Neck Slub SLIM Tee - WESTON JON BOUCHÉR
Isla V Neck Slub SLIM Fit Supima Tee [Made in USA] Sale price188.00 NIS
(4.9)
Stone Wash Relaxed Fit Crew Neck TeeThe Stone Wash Crew Neck RELAXED Tee - WESTON JON BOUCHÉR
Stone Wash Relaxed Fit Crew Neck Tee Sale priceFrom 80.00 NIS
(4.8)
Save 7.00 NISUltra Soft Fitted Crew Neck TeeUltra Soft Fitted Crew Neck Tee
Ultra Soft Fitted Crew Neck Tee Sale priceFrom 73.00 NIS Regular price145.00 NIS
(4.9)
Save 54.00 NISSS Mandarin Collar Knit Henley [FITTED]SS Mandarin Collar Knit Henley [FITTED]
SS Mandarin Collar Knit Henley [FITTED] Sale price232.00 NIS Regular price286.00 NIS
(4.7)
Apoc SS Slim Fit Training TeeThe Apoc SS Slim Fit Training Tee - Weston Jon Boucher
Apoc SS Slim Fit Training Tee Sale price188.00 NIS
(4.9)
Alastair Fitted Knit Poloslim-fit-polo-alastair-knit-weston-jon-boucher-1
Alastair Fitted Knit Polo Sale price354.00 NIS
(4.9)
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Featured collection

BOTTOMS

Havana Comfort Linen Slim PantsThe Havana Comfort Linen Slim Pants - WESTON JON BOUCHÉR
Havana Comfort Linen Slim Pants Sale price452.00 NIS
(4.9)
Interval Training & Leisure JoggersInterval Training & Leisure Joggers
Interval Training & Leisure Joggers Sale price318.00 NIS
(5.0)
Ultra Soft Tapered Slim Fit Denim JeansUltra Soft Tapered Slim Fit Denim Jeans
Ultra Soft Tapered Slim Fit Denim Jeans Sale price452.00 NIS
(5.0)
The Owen Comfort Fit Men's Boxer Briefs - Weston Jon BoucherThe Owen Comfort Fit Men's Boxer Briefs - Weston Jon Boucher
Owen Comfort Fit Boxer Briefs Sale price73.00 NIS
(5.0)
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