ATTAINABLE LUXURY FOR THE ACTIVE MAN.
"After modeling professionally for over a decade and wearing every brand under the sun, my aim is to provide active men with effortless sophistication & style through the simplicity of tapered, flattering fits, handsome cohesive designs & amazingly comfortable materials. It shouldn't be uncomfortable, outrageously expensive, or overly complex to be stylish. Welcome to attainable luxury for the active man."
– Weston Jon Bouchér
SHOP THE LOOK
Shop the look
Alastair Fitted Knit Polo
Sale price$144.00
Vesper Cuff Men's Bracelet
Sale price$62.00
Havana Comfort Linen Slim Pants
Sale price$183.00
Shop the look
Havana Comfort Linen Slim Pants
Sale price$183.00
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price$186.00
Regular price$201.00
Shop the look
Hemingway Lightweight Slim Fit Cardigan
Sale price$149.00
Regular price$187.00
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom $30.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$183.00
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Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price$135.00
Regular price$157.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$183.00
Shop the look
Lightweight Slim Fit Sweater
Sale priceFrom $120.00
Havana Comfort Linen Slim Pants
Sale price$183.00
Alastair Fitted Knit Polo
Sale price$144.00
Vesper Cuff Men's Bracelet
Sale price$62.00
Havana Comfort Linen Slim Pants
Sale price$183.00
Havana Comfort Linen Slim Pants
Sale price$183.00
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price$186.00
Regular price$201.00
Hemingway Lightweight Slim Fit Cardigan
Sale price$149.00
Regular price$187.00
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom $30.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$183.00
Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price$135.00
Regular price$157.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$183.00
Lightweight Slim Fit Sweater
Sale priceFrom $120.00
Havana Comfort Linen Slim Pants
Sale price$183.00
Featured collection
TOPS
Untucked Tailored SLIM Fit Button-Up Shirt
Sale price$129.00
Regular price$144.00
Hemingway Lightweight Slim Fit Cardigan
Sale price$149.00
Regular price$187.00
SS Lightweight Sweater [SLIM]
Sale price$94.00
Regular price$109.00
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price$186.00
Regular price$201.00
Alastair Fitted Knit Polo
Sale price$144.00
Ayden SLIM Lightweight Puffer Jacket
Sale price$135.00
Regular price$198.00
Apoc SS Slim Fit Training Tee
Sale price$76.00
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom $30.00
Featured collection
ACCESSORIES + MORE
Traveler Men's Large Luxury Toiletry Bag
Sale price$88.00
Regular price$138.00
Aspen Cashmere & Wool Waffle Knit Skullcap Beanie
Sale price$85.00
Apex Vented Cross Training Hat
Sale price$71.00
Vesper Cuff Men's Bracelet
Sale price$62.00
Gentleman's Cuff : Est Restock April 2025
Sale price$74.00
Traveler Men's Large Luxury Toiletry Bag | Zipper Imperfections
Sale price$56.00
Regular price$144.00
Featured collection
SWEATERS
Lightweight Slim Fit Sweater
Sale priceFrom $120.00
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price$186.00
Regular price$201.00
Hemingway Lightweight Slim Fit Cardigan
Sale price$149.00
Regular price$187.00
Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price$135.00
Regular price$157.00
Lightweight Slim Fit Sweater - Imperfections
Sale price$71.00
Regular price$132.00
SS Lightweight Sweater [SLIM]
Sale price$94.00
Regular price$109.00
SS Mandarin Collar Knit Henley [FITTED]
Sale price$100.00
Regular price$116.00
Dune Ottoman Knit Luxury Hoodie w/Silk & Wool
Sale price$193.00
Featured collection
TEES
Omen Hybrid Slim Fit Scoop Neck Tee w/Modal + Silk
Sale price$85.00
Silas Raw Neck Slim Fit Tee
Sale price$71.00
Isla V Neck Slub SLIM Fit Supima Tee [Made in USA]
Sale price$76.00
Stone Wash Relaxed Fit Crew Neck Tee
Sale priceFrom $33.00
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom $30.00
SS Mandarin Collar Knit Henley [FITTED]
Sale price$100.00
Regular price$116.00
Apoc SS Slim Fit Training Tee
Sale price$76.00
Alastair Fitted Knit Polo
Sale price$144.00
Featured collection
BOTTOMS
Havana Comfort Linen Slim Pants
Sale price$183.00
Interval Training & Leisure Joggers
Sale price$129.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$183.00
Owen Comfort Fit Boxer Briefs
Sale price$30.00