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ATTAINABLE LUXURY FOR THE ACTIVE MAN.
"After modeling professionally for over a decade and wearing every brand under the sun, my aim is to provide active men with effortless style through the simplicity of flattering fits, handsome designs & amazingly comfortable materials. It shouldn't be uncomfortable, outrageously expensive, or overly complex to be stylish. Welcome to attainable luxury for the active man."
– Weston Jon Bouchér
SHOP THE LOOK
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Shop the look
Alastair Slim Fit Knit Polo
Sale price$98.00
Vesper Cuff Men's Bracelet
Sale price$42.00
Havana Comfort Linen Slim Pants
Sale price$125.00
![The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR](http://westonjonboucher.com/cdn/shop/files/VALEN_T7A4047-Edit_2f254664-6b5e-47e0-8ef7-1f0664b41345.jpg?v=1734125993&width=1080)
Shop the look
Havana Comfort Linen Slim Pants
Sale price$125.00
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price$127.00
Regular price$137.00
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Shop the look
Hemingway Lightweight Slim Fit Cardigan
Sale price$102.00
Regular price$128.00
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom $20.00
Regular price$40.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$125.00
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Shop the look
Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price$92.00
Regular price$107.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$125.00

Shop the look
Lightweight Slim Fit Sweater
Sale price$82.00
Regular price$84.00
Havana Comfort Linen Slim Pants
Sale price$125.00
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Alastair Slim Fit Knit Polo
Sale price$98.00
Vesper Cuff Men's Bracelet
Sale price$42.00
Havana Comfort Linen Slim Pants
Sale price$125.00
![The Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight] - WESTON JON BOUCHÉR](http://westonjonboucher.com/cdn/shop/files/VALEN_T7A4047-Edit_2f254664-6b5e-47e0-8ef7-1f0664b41345.jpg?v=1734125993&width=1080)
Havana Comfort Linen Slim Pants
Sale price$125.00
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price$127.00
Regular price$137.00
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Hemingway Lightweight Slim Fit Cardigan
Sale price$102.00
Regular price$128.00
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom $20.00
Regular price$40.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$125.00
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Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price$92.00
Regular price$107.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$125.00
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Lightweight Slim Fit Sweater
Sale price$82.00
Regular price$84.00
Havana Comfort Linen Slim Pants
Sale price$125.00
Featured collection
TOPS
Stellan Corduroy Slim Fit Overshirt
Sale price$105.00
Alastair Slim Fit Knit Polo
Sale price$98.00
SS Burnout Lightweight SLIM fit Henley : PRE-ORDER
Sale price$48.00
Addison Jersey Knit Fitted Polo [Lightweight]
Sale price$42.00
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price$127.00
Regular price$137.00
Isla V Neck Slub SLIM Fit Supima Tee [Made in USA]
Sale price$52.00
Volta Slim Fit Training Tank
Sale price$52.00
Sentry Half Zip Cashmere Wool Slim Fit Sweater [Heavyweight] PRE-ORDER
Sale price$152.00
Featured collection
ACCESSORIES + MORE
Aspen Cashmere & Wool Waffle Knit Skullcap Beanie
Sale price$58.00
Owen Comfort Fit Boxer Briefs
Sale price$20.00
Traveler Men's Large Luxury Toiletry Bag | Minor Zipper Imperfections
Sale price$45.00
Regular price$94.00
Vesper Cuff Men's Bracelet
Sale price$42.00
Reversible Stainless Steel Pendant Leather Necklace
Sale price$45.00
Gentleman's Cuff : Est Restock April 2025
Sale price$50.00
Featured collection
SWEATERS
Dune Ottoman Knit Luxury Hoodie w/Silk & Wool
Sale price$132.00
Valen Waffle Knit Cashmere & Wool Fitted Sweater [Lightweight]
Sale price$127.00
Regular price$137.00
Sentry Half Zip Cashmere Wool Slim Fit Sweater [Heavyweight] PRE-ORDER
Sale price$152.00
Lightweight Slim Fit Sweater
Sale price$82.00
Regular price$84.00
Ripley Crew Neck Cotton & Cashmere Sweater SLIM
Sale price$92.00
Regular price$107.00
Hemingway Lightweight Slim Fit Cardigan
Sale price$102.00
Regular price$128.00
SS Lightweight Sweater [SLIM]
Sale price$64.00
Regular price$74.00
SS Mandarin Collar Knit Henley [FITTED]
Sale price$64.00
Regular price$79.00
Featured collection
TEES
Silas Raw Neck Slim Fit Tee
Sale price$44.00
Regular price$48.00
Isla V Neck Slub SLIM Fit Supima Tee [Made in USA]
Sale price$52.00
Omen Hybrid Crew Neck Slim Fit Lightweight Tee w/Modal + Silk
Sale price$58.00
Ultra Soft Fitted Crew Neck Tee
Sale priceFrom $20.00
Regular price$40.00
Stone Wash Relaxed Fit Crew Neck Tee
Sale priceFrom $22.00
SS Mandarin Collar Knit Henley [FITTED]
Sale price$64.00
Regular price$79.00
Apoc SS Slim Fit Training Tee
Sale price$52.00
SS Burnout Lightweight SLIM fit Henley : PRE-ORDER
Sale price$48.00
Featured collection
BOTTOMS
Havana Comfort Linen Slim Pants
Sale price$125.00
Interval Training & Leisure Joggers
Sale price$88.00
Ultra Soft Tapered Slim Fit Denim Jeans
Sale price$125.00
Owen Comfort Fit Boxer Briefs
Sale price$20.00